Battle Road Scenic Byway Corridor Management Plan | 2009-2011

Manisha had so much fun with this project! Here, she is pictured with Reenactor and Battle Road Scenic Byway Tourism Subcommittee member Paul O'Shaughnessy following a reenactment in Lexington, April 2010.

The Battle Road Scenic Byway is a corridor designated by the Commonwealth of Massachusetts that follows the approximate path of the British regulars during the battles that marked the start of the American Revolution on April 19, 1775 – where the “shot heard round the world” was fired. The byway runs roughly parallel to Route 2 along approximately fifteen miles of roads in the communities of Arlington, Lexington, Lincoln, and Concord, including part of the Minute Man National Historical Park. Not only is this route famous for its role in the American Revolution; The Battle Road Scenic Byway is a Road to Revolutions because of literary, environmental, and technological revolutions that have occurred along the Byway throughout its history through today.

Planning, management, preservation, and promotion of the Byway is a joint effort by the Towns of Arlington, Lexington, Lincoln, and Concord, the Minute Man National Historical Park, MAPC, and the Massachusetts Executive Office of Transportation. In 2009-2011, I worked with these partners to develop a Corridor Management Plan (CMP) for the byway with funding from the Federal Highway Administration’s National Scenic Byways Program and a match from the Massachusetts Highway Department.

I was the project manager from March 2010 through project completion in June 2011. I coordinated project tasks with land use planning, transportation, GIS, and communications staff at MAPC, convened Working Group meetings with project partners, oversaw several public forums, oversaw the Tourism Subcomittee and coordinated with MAPC staff for the Land Use and Transportation Subcommittees, managed the project website, edited CMP chapters and maps, and wrote much of the CMP, chose images for it, and designed the document. The planning process included substantial civic engagement in the form of public forums. The forums we held were engaging and had interactive elements, such as open house with maps and images to mark up, keypad polling, and Google Earth virtual tours. My attention to quality writing, use of images, and attractive graphic design set a new standard for MAPC’s publications.

In addition to completion of the Corridor Management Plan, I testified with project representatives to the Massachusett Legislature’s Joint Committee on Tourism, Arts and Cultural Development to extend the designated Byway to include additional sections in Arlington and Concord. The Byway extension was enacted and signed by Governor Patrick in Massachusetts Session Law Chapter 12 of the Acts of 2012. Additionally, I proposed, organized, and led a mobile workshop about the Byway at the 2011 American Planning Association National Planning Conference in Boston. I worked with MAPC’s Government Affairs staff and other Massachusetts Regional Planning Agencies to advocate for the National Scenic Byways Program to the US House and US Senate during Federal Transportation reauthorization debates and applied for a National Scenic Byways Program grant. Also, I attended the National Scenic Byways Conference in August 2011 – I wrote about a workshop I attended there, originally published on the MAPC Planning 101 blog and re-published for archival purposes on this website.

Manisha had so much fun with this project! Here, she is pictured with Reenactor and Battle Road Scenic Byway Tourism Subcommittee member Paul O'Shaughnessy following a reenactment in Lexington, April 2010.
Manisha had so much fun with this project! Here, she is pictured with Reenactor and Battle Road Scenic Byway Tourism Subcommittee member Paul O’Shaughnessy following a reenactment in Lexington, April 2010.
Screenshot of a Google Earth virtual tour placemark for the Paul Revere Capture Site
Screenshot of a Google Earth virtual tour placemark for the Paul Revere Capture Site
Manisha is pictured here with Battle Road Scenic Byway Working Group members in 2009 at the Old Schwamb Mill in Arlington.
Manisha is pictured here with Battle Road Scenic Byway Working Group members in 2009 at the Old Schwamb Mill in Arlington.
At the first public meeting for the Battle Road Scenic Byway project in June 2009, Manisha developed a virtual tour of the Battle Road Scenic Byway using Google Earth. This virtual tour included a flyover of the corridor with “stops” along the way – detailed placemarks highlighting key sites and resources the project would highlight. This virtual tour was so popular that participants demanding encore presentations, and the project team ended up using Google Earth virtual tours at each of the seven public meetings conducted during this two-year project. This is a pre-recorded version of the tour, though in public forums the team would “fly over” and showcase each site in real time.

Manisha presenting at Cary Memorial Hall in Lexington in 2010.
Manisha presenting at Cary Memorial Hall in Lexington in 2010.
The cover of the Battle Road Scenic Byway Corridor Management Plan highlights historic, cultural, and natural resources in each of the four Byway towns.
The cover of the Battle Road Scenic Byway Corridor Management Plan highlights historic, cultural, and natural resources in each of the four Byway towns. In addition to overall project management, writing four of six chapters, and editing this document, Manisha designed this document. This detailed document was not only attractive, but demonstrated deep knowledge of the subject matter and appropriately highlighted the numerous resources, sites, and attraction along this historic corridor.
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